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The inflation in these commodities has led to a significant rise in input costs for FMCG companies and hit margins.

Shares of Hindustan Unilever and Dabur fell by as much as 1.5 per cent each while Nestle dropped close to 1 per cent.

The ongoing war between Russia and Ukraine has exacerbated the situation for FMCG makers as they expect a rise in the prices of wheat, edible oil and crude.

Companies such as Dabur and Parle are watching the situation and will undertake calibrated price increases to mitigate the inflationary pressures, reports said.

According to some media reports, makers such as HUL and Nestle have increased the prices of food products last week.

“The inflationary pressures and resultant price increases have led to consumers tightening their purse-strings and relooking at discretionary purchases, while also downtrading to smaller packs. We are closely watching the situation and will undertake calibrated price increases to mitigate the inflationary pressures,” reports quoted Dabur’s India Chief Financial Officer Ankush Jain as saying.

In the last round of price hikes, the FMCG makers did not take the price hike to completely mitigate the impact and had absorbed some part of that.

“Everybody is currently talking about a price hike of 10-15 per cent, although the input cost has gone much more than that,” Parle Products Senior Category Head Mayank Shah told PTI.

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